Parker Financial

Parker Financial Group is an independent financial planning firm in Rockford, Michigan, offering investment management, retirement planning, insurance protection and estate planning strategies. William R. Parker Sr. founded the firm in 1978, and his son William C. Parker (Bill) and Benjamin LaDuke (Ben) now work with clients as partners.

The firm describes its role as a personal chief financial officer, identifying important financial matters, reviewing options and bringing in outside experts when a strategy needs them. Its Broker Dealer is Cambridge Investment Research of Fairfield, Iowa, though the two companies are not affiliated. The office is at 23 N Main St. in downtown Rockford, in a building that was originally an 1890s drugstore, and the firm moved there from Grand Rapids in 2000.