University Liquor

University Liquor is an independent liquor store on University Avenue in downtown Madison, stocking a broad selection of spirits, wine, and beer at a range of price points, from everyday bottles to special occasion pours. Customers often mention the staff's knowledge and the odd bottles and deals that turn up on the shelves.

The store offers free on-campus delivery for kegs and bulk orders, and it also provides beverage service for events across south central Wisconsin, including weddings, professional events, and graduation parties. Hours are daily, with extended hours on special event and game days. New arrivals are posted on its Instagram page.