Hive of Madison

Hive of Madison is an outdoor lifestyle boutique selling apparel and accessories from brands chosen for their social and environmental standards. The shop focuses on clothing for bikes, boats, the outdoors and everyday wear, and the owners draw on decades of experience in the outdoor industry to pick the lines they carry.

The shop is on Monroe Street, where parking is available on the street and in a metered lot, and a BCycle station sits across the street. Hive offers private or virtual shopping sessions on weekday mornings, booked through its website, and gift cards can be ordered online. Holiday hours are shorter around Thanksgiving, Christmas and New Year's.