Shades of Afrika Online

Shades of Afrika sells books, natural body care, hair products, herbs and gifts with a focus on African and African American culture. Its shelves also carry a range of Black-made and locally created items, from pillow covers and art to oils and soaps. Kwanzaa supplies and cultural books are part of the mix.

Shoppers can order through the online store, where shipping is free on orders over $150 and USPS Priority orders usually ship within 24 to 48 hours. Gift cards are available. The brick-and-mortar shop is on East 4th Street in Long Beach and holds pop-up shops out front, and it keeps afternoon hours most days.