Dr. Shawn Birchenough

OptimalSelf MD is a physician-owned practice in downtown Greenville that combines plastic surgery and medical aesthetics with functional medicine and wellness. Dr. Shawn Birchenough, a board-certified plastic surgeon, focuses on breast, body and facial procedures, along with non-surgical options such as injectables, skin treatments and hair restoration. Dr. Katherine Birchenough runs the functional medicine side, working on nutrition, weight loss, hormone balance and gut health, and the practice also offers sexual wellness care for men and women.

The practice works as a concierge-style wellness practice with a team of aesthetic and wellness providers, and patients can book online or request an appointment by phone. The office is at 309 E. Stone Avenue in Greenville, and the practice serves Greenville and the surrounding Upstate area.